Work
Client case studies showing where I have solved operator problems directly.
Operator problems I have solved directly
These are client engagements where the work had to hold up in a live operating business, not just in a prototype.
Client Case StudyAn Ohio Tasting Room Was Losing 500 Visitors a Month. Here's What Stopped It.
Uncorked Wine Tastings opened to a wave of discovery traffic. By December, that wave had crested and the site was in free fall — shedding 500 sessions a month with nothing to replace them. My Pub Marketing took over in January. Five months later: email open rates have reached 76% on the best campaign, organic search goes from zero data to daily traffic, and the site is stable where it was dying.
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Client Case StudyThe Memorial Tournament Puts 100,000+ Fans in Dublin. Two Venues Decided Not to Wait for Walk-Ins.
My Pub Marketing built a four-phase Meta campaign around the tournament's timeline for Apothecary Bourbon & Cigar Lounge and Uncorked Wine Tastings. The result: 1,289 website leads at $0.71 CPL, 120,730 accounts reached, and a retargeting phase that returned $0.43 per lead at 5.82% CTR during the most competitive ad inventory window of the local year — all on a budget sized for a local venue, not a regional chain.
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